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Mind the Product

Innovation

Sunday Rewind: Show your true innovative colours by Julia Shalet

Customer

How behavioral economics can improve product strategy

B2B product management

Artificial Intelligence (AI) & Machine Learning (ML)

Building Product Teams

Business Strategy

Data Driven Product Management

Digital Transformation

Diversity and Inclusion

Minimum Viable Product

OKRs

Prioritisation

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Join us at #mtpcon London in 2025 – mark your calendars

Connecting fans to creators at Spotify (Dariusz Dziuk, Product Lead, Spotify)

Why teams often struggle with OKRs: A conversation with Jeff Gothelf

Deep dive: Crafting your product vision and mission

5 ways to invent and simplify as an AI/ML product manager

Sam spends his days drinking Aeropress'd coffee and scribbling interface designs, roadmaps and product ideas on scraps of paper. You can follow him on twitter at <a href="http://twitter.com/smcllns">@smcllns</a>.

Sam Collins

OSX Lion brought a lot of multitouch gestures into applications. One of my favourites is the two finger swipe right/left to go back/forwards in Safari. When you scroll to the page limits, Apple shows off that elastic rebound they mastered so well on iOS.
If the back/forward function is available on that page, your swipe will slide the current page aside showing you a screenshot of the the previous/next page behind it. Release to slide the page away, or just pull it back.
Google brought it to Chrome. 
Two finger swipe right = back a page. 
Two finger swipe left = forward a page.
And like the engineers that they are, it does exactly that. No unnecessary visual flair like Apple, just the &#8216;minimalist&#8217; function. They&#8217;re so smart.
But what they don&#8217;t ever seem to comprehend is that all of that unnecessary flair is purposefully included. It describes more information to the user than the Googlers ever seem to realise. Frankly, Apple&#8217;s designs can sometimes seem a little over the top but with a little investigation you&#8217;ll see that they are perfectly minimal in themselves. Every piece of visual feedback they include is functional, you just have to find out why.
You see if I scroll horizontally on Chrome — which is also two finger swipe — as soon as I hit the edge, Chrome sends me back or forward a page. Sometimes, just nothing happens. Wow, that is predictable, informative, and not ever going to get annoying.
I saw this in Chrome Canary build a while ago so I checked my browser version for which build channel I&#8217;m on. Not even beta&#8230; this is the public release version!
Google, I love you, I use your products more than any other product in my entire life (maybe not a pen). But you&#8217;re fucking idiots when it comes to design. Dustin Curtis <a href="http://twitter.com/#!/dcurtis/status/116641670220623872" target="_blank">said</a> recently: with 500,000 tiny tweaks Android could be as a good as iOS. Who knows the number, but he&#8217;s right. Start looking after the details and you&#8217;ll find a much larger userbase readily embracing your products.

core/freeform

User Experience (UX)

Unlocking the secrets of UX by Javier Andrés Bargas-Avila

Measuring the user experience by Tomer Sharon

From 0 to 40+ million users by Amit Bhasin

Learnings from London: What is it like to hold Google in your hand?

Surveillance art, dying phones, and fake likes – Dries Depoorter at MTP Engage Hamburg

Understanding and executing effective research

Product management meets UX design by Tanmay Goel, Emi Kwon, Simran Kaur

Developing a customer centric mindset by Amon Kiplagat

Building a new Social Future by Aditya Mukherjee

How Accurate Is Your UX Research Data? By Martina Kuvalja

A classic example of how Google screws up design

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A classic example of how Google screws up design

Sam Collins

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