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Mind the Product

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Danielle has eight years of experience in marketing, digital and web. Previously the Marketing Manager for Mind the Product and ProdPad, she is the Head of Content at Study Group.

Danielle Colyer

The concept of an MVP – or Minimum Viable Product – is a one that comes up a lot in product development. MVPs are an intrinsic part of the build-measure-learn process at the heart of product management processes, offering maximum benefit for minimum effort.
Correct implementation of MVPs allows product managers to learn more about customers, deliver effective, UX-friendly solutions with faster turnaround, and save time and money in the process. But all too often this validation work is skipped or executed badly, and teams end up wasting resources on features that aren&#8217;t liked or used by their customers.
Learn How to Create Effective MVPs
Whether you’re a product manager, UX designer, developer, stakeholder or team lead from any size company, <a href="https://www.eventbrite.com/e/mind-the-product-2015-workshops-tickets-17592422409" target="_blank" rel="noopener">Melissa Perri’s workshop on Creating Effective Minimum Viable Products</a> will equip you with all the knowledge you need to create effective MVPs, as well as how to introduce this concept into your companies successfully.
Melissa is a Product Manager, UX Designer, and speaker based in New York City.
<img loading="lazy" decoding="async" class="alignright wp-image-6967 size-medium" src="https://www.mindtheproduct.com/wp-content/uploads/2015/07/Melissa-perri-headshot-300x287.png" alt="Melissa-perri-headshot" width="300" height="287" srcset="https://www.mindtheproduct.com/wp-content/uploads/2015/07/Melissa-perri-headshot-300x287.png 300w, https://www.mindtheproduct.com/wp-content/uploads/2015/07/Melissa-perri-headshot.png 559w" sizes="(max-width: 300px) 100vw, 300px" />As the CEO of ProdUX Labs and an international consultant, Melissa trains and coaches teams on product management and product development processes. Melissa is also the Product Management teacher at General Assembly in NYC and the UX/UI coach at the Wayra Startup Accelerator in London, so you can be assured you&#8217;re learning from a true expert.
What you&#8217;ll learn on this workshop:
<ul>
<li>How an MVP is one of the most effective customer learning tools</li>
<li>How to formulate problem and customer hypothesis</li>
<li>How to align product experiments with your KPIs</li>
<li>How product development teams, marketing, and the business can collaborate in this process</li>
<li>How focusing your teams on experiments rather than features can save your companies years of development costs</li>
<li>How to iterate on feedback from your customers to plan experiments</li>
<li>How to integrate Minimum Viable Products into your Product Roadmaps</li>
</ul>
Workshop Details
Level: Beginner to advanced 
Cost: £499 incl VAT 
Location: Hatton Garden, London 
Date: Thursday 10th September 2015 
Time: 10am &#8211; 5pm
Your ticket includes a delicious lunch and plenty of coffee and tea to fuel you through the day. Workshop places are strictly limited to ensure a quality learning experience, and so <a href="https://www.eventbrite.com/e/mind-the-product-2015-workshops-tickets-17592422409" target="_blank" rel="noopener">get your ticket now</a>!
About Mind the Product Workshops
<blockquote>“These guys knock it out of the park every time. My expectations were definitely exceeded.
Solid material, applicable to real-world scenarios and yet accessible to those of us still learning the ropes in Product Management.” 
– Warren Reid, Senior Project Manager, EF Corporate Solutions, London</blockquote>
This year we are running four awesome workshops, to suit a range of different skills and specialisms, on Thursday 10th September, followed by the Mind the Product Conference on Friday 11th September.
We hand-pick our workshops leaders to ensure they&#8217;re true experts in the field, bringing a wealth of experience, passion and expertise to the classrooms.
Choose from four great workshops:
Creating Effective Minimum Viable Products with Melissa Perri 
Product Management Essentials with Kate Leto 
Analytics for Product Managers with Peter O&#8217;Neill 
Product Leadership with Roman Pichler &amp; Geoff Watt
<a href="https://www.eventbrite.com/e/mind-the-product-2015-workshops-tickets-17592422409" target="_blank" rel="noopener">Get your workshop ticket now!</a>
Access to Mind the Product conference
A conference ticket is NOT included in your workshop ticket, nor does a conference ticket guarantee you access to a workshop. They&#8217;re separate events so if you want to attend both events, get a ticket for both! <a href="http://mtpcon.com/london/" target="_blank" rel="noopener">Get your conference ticket now</a>.

core/freeform

How to lead data-centric product teams: Jon Mora (Chief AI Officer, Zefr)

How to be a better data-driven product manager

User insights for product decisions by Cris Valerio

Data scaling for startups by Crystal Widjaja

Make Better Product Decisions by Using Quantitative and Qualitative Data, by Brian Tran

Build better products with effective MVPs

Danielle Colyer

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