post

Footer About

Footer Contribute

Footer Get Involved

Footer Links

Mind the Product

Product Management

What I wish I knew sooner in product: Lessons from the community

Podcast

How Yahoo creates a great experience for its users – Kameron Canbaz (Product Manager, Workflow and UX at Yahoo)

B2B product management

Artificial Intelligence (AI) & Machine Learning (ML)

Building Product Teams

Business Strategy

Data Driven Product Management

Digital Transformation

Diversity and Inclusion

Minimum Viable Product

OKRs

Prioritisation

Product Design

Product Research

Product Development Process

Product Ethics

Product Discovery

Product Leadership

Product Management Career

Product Strategy

Stakeholder Management

🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

How much are product managers getting paid in 2024?

Leading product ops at Delivery Hero with Koen Dubelaar

Connecting fans to creators at Spotify (Dariusz Dziuk, Product Lead, Spotify)

“You’re not as competent as you think” 5 lessons from Ken Chin on navigating a product career (CPO, Spark Networks)

Everything wrong with the product management job market. And how to fix it

Tobias is an independent product coach &amp; consultant. He helps product people and organizations to grow in order to build successful products. He's also the host of the German podcast series "Produktmenschen", co-organizer of ProductTank Hamburg and co-moderator of MTP Engage Hamburg.

Independent Product Coach & Consultant

Tobias Freudenreich

Anita Zielina&#8217;s keynote at this year’s MTP Engage Hamburg addresses the question of whether “product culture” can save the media industry. Anita, who is director of innovation and leadership at the Craig Newmark Graduate School of Journalism at CUNY, focuses on the underlying problem of how to change organizations that do not want to change and she shares exciting insights into the challenges of digital transformation at publishing houses, challenges which could easily apply to other not-yet disrupted industries.
Sales of daily newspapers have dropped by more than 50% since the early 90s, journalism therefore needs to find innovative ways to make money. Organization culture is key to a successful, competitive digital strategy.
<h2>Media Houses Struggle to Change Culture</h2>
Anita shares insights into why most media houses struggle to change their culture. She says it’s all about building a strong product culture that allows them to innovate and answer the following questions:
<ul>
<li>What do you build?</li>
<li>Who builds it?</li>
<li>How do you build it?</li>
<li>Why do you build it?</li>
<li>When do you build it?</li>
<li>How do you measure (success)?</li>
</ul>
She says that while user centricity and user data are central to all strategic decisions in user-centered tech companies and startups, journalists hunt for the next big scoop in a non-collaborative, glorified lone-wolf approach. A culture of failure does not come naturally to media organizations whose success is based on news coverage.
<blockquote>Without innovation failures you just can’t have innovation successes.</blockquote>
Anita also highlights a few examples that show successful change. Changing the organization’s mindset remains critical to building a rock-solid product culture essential for sustainable and successful growth. This is a tough but achievable change requirement, not only for the media industry but also for all other legacy organizations.

core/freeform

Guest Post

Building Consumer-Grade Experiences for the Enterprise By Ciara Peter

What Makes a Great Product Manager by Graham Siener

The GIST Framework by Itamar Gilad

Scaling the Product and the Team by Rachael Shah

Decisions, Debt, and Other Dilemmas by Janna Bastow

Hacking Your Product Career by Gibson Biddle

How Medicine and Research Translates to Patients by Shree Patel

The Future of Product Management by Richard Harrison

Data Science and Digital Businesses by Ali Gulez

You Need A Product Strategy by Sam Odio

Can Product Culture Save Media? by Anita Zielina

ProductTank Brisbane

ProductTank Santiago

ProductTank Philadelphia

ProductTank Madrid

ProductTank Hyderabad

ProductTank Hong Kong

ProductTank Montréal

ProductTank Thanh Pho Ho Chi Minh

ProductTank Chicago

ProductTank Jacksonville

ProductTank Charlotte

ProductTank Pittsburgh

ProductTank Bangkok

ProductTank Cardiff

ProductTank Exeter

ProductTank Seattle

ProductTank Köln

ProductTank Leeds

ProductTank Raleigh

ProductTank Norwich

ProductTank Manchester

ProductTank Newcastle Upon Tyne

ProductTank München

ProductTank Hamburg

ProductTank Düsseldorf

ProductTank Warsaw

ProductTank Tokyo