Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

Frameworks

Unlocking the secrets of UX by Javier Andrés Bargas-Avila

Louron serves as the Editor at Mind the Product, bringing nearly a decade of experience in editorial positions across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or Twitter.

Louron Pratt

Product Development

Reduce risk, fail faster: Experimenting across the product development lifecycle

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Susana Lopes: Embracing a dual-track career ladder in product

Nishrath A. is a freelance copywriter, currently working with Civic Champs, a technology company that helps nonprofits manage their volunteers. As a freelance copywriter, her primary goal is to help businesses communicate their value in a compelling and effective way.

When she isn't working, you will find her staring intently at Visual Studio, trying to find bugs that have invaded her code.

Nishrath A

Going from 0 to 1 in Product discovery by Merci Grace

Ian Haynes is a digital marketing specialist and has successfully deployed over 500 pages of content as a ghostwriter for businesses of all sizes. He believes that for people to truly value your business and perceive it as a brand, your content needs to do much more than just inform, it needs to talk, engage, and convert. Outside of his work, Ian likes exploring Brooklyn with his Labrador.

Ian Haynes

Experimentation

Experiment like a boss by Merissa Silk

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Creating metrics that matter

A case study: Launching a product process in a project-based company

B2B product management

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Everything wrong with the product management job market. And how to fix it

A product leader with 19 years of experience shaping technology and driving innovation across the U.S. and the Middle East. As a Senior Group Product Manager at Paylocity, he focuses on delivering user-driven solutions that create measurable impact.

His career includes leadership roles at Paycom and du in Dubai, as well as valuable experience at Computer Rx in Oklahoma, where he developed his skills in product management and technology. He specializes in product strategy, fostering cross-functional collaboration, and delivering results in dynamic environments.

Outside of work, he is a big soccer fan and enjoy sharing insights about product management, leadership, and innovation through writing and mentorship.

Omar AlDoori

Product and product managers separation anxiety

Sharad is a seasoned data professional with a track record of leveraging analytics to drive strategic business decisions in the realms of e-commerce and education. 
Proficient in interpreting complex data sets, he has played a pivotal role in optimizing customer experiences, enhancing product offerings, and identifying market trends.
Driven by a vision to merge data insights with product innovation, he aims to couple technological advancements with user needs, ensuring products resonate and evolve in dynamic market environments.

Sharad Vijalapuram

How to manage technical debt 

Oleksii Ianchuk is a Product Lead at Railsware with eight years in product development. He values lean experimentation and focuses on driving impactful results. As an active voice in the industry, Oleksii regularly shares his expertise at conferences and professional events.

Oleksii Ianchuk

How to build a companion product and win user trust

Elias Lieberich, Product Leadership Coach, Founder at Product Matters.
Elias is a seasoned Product Leader and the founder of Product Matters, a coaching &amp; consulting boutique dedicated to improving product management in Europe. Through Product Matters, Elias advises a range of companies from big tech firms like Spotify to ambitious startups like Decentriq. 

With over a decade of experience at Google, YouTube and Google X, Elias has built some of their biggest products with product and engineering teams in the US and Europe. 

He is always looking out to advocate for delicious wines from his home region and loves MTB tours with his kids.

Elias Lieberich

Petra Wille is an independent product management consultant and product discovery coach. She loves to help her customers build products and teams from scratch. Alongside her freelance work, Petra co-organizes and curates MTP Engage Hamburg and is always waiting for some windy days: she's a huge kite-surfing enthusiast.

Petra Wille

Framework

Optimizing teams: A dual perspective on Team Topologies

Connor is the CEO of Desired Outcome Labs, a consulting firm focused on assisting clients build products that work. He espouses the adoption of an Impact Mindset, maximizing the effect features create to drive retention and organic growth. Through his experience at Microsoft, BetterUp, Twilio, and Deloitte, Connor is an experienced product builder and user researcher. Additionally, he is a frequent contributor to numerous publications and a keynote speaker.

Connor Joyce

Building confidence in product investment decisions

Petra focuses on helping teams turn their ideas into amazing products. She thrives on tackling complex challenges, refining processes, and driving innovation. Like an alchemist, mixing passion with purpose and connecting the dots between concepts.

Petra Ivanigova

Your first 100 days as a product owner

Hans-Jörg is Head of Product Management at H&amp;F Solutions GmbH and there reshaping the future of data communication between enterprises. He is former Product Manager for Service Catalog Management and HDIM at FNT Software. He is driven by Product Leadership and sensibly applied methods are his passion. He is an experienced agile coach handling organizational development with a product centric approach.

Hans-Jörg Roser

Building product teams

New structures for product growth and product-centric organizations

Elizabeth is a Product Consultant with 18F, an Associate Principal at Conflux, the fast flow consultancy, and a keynote speaker. Over the past 15 years, she has held product and portfolio leadership roles in both public and private sectors, which have left her passionate about promoting humane, ethical, and intentional leadership.

Elizabeth Ayer

Product leaders’ guide to team topologies

Growth

Reaching 1 million customers with Theodore Sotiriou (CPO, Mishipay)

Ashwin Ganesh Krishnamurthy is a Silicon Valley techie with a passion for turning complex ideas into simple, elegant products that users love. He carries a wide range of experience from both enterprise and consumer software companies, including eBay, Oracle and Anaplan. Ashwin earned his Master’s degree in Computer Science from the University of Cincinnati and MBA from the Kellogg School of Management. He holds multiple patents in Blockchain as well as Augmented and Virtual Reality.

Product Development Process

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