Topic Hub
Product Lifecycle
The product lifecycle marks the journey from a product's first introduction to consumers until its, eventual, departure from the market. Every product potentially has a lifecycle of growth, maturity, and decline. As product managers, we have to manage that lifecycle.
How to choose the right product lifecycle
Topic videos
Reduce risk, fail faster: Experimenting across the product development lifecycle
In this spotlight session at #mtpcon London 2023, David Carlile, Sr Director, Product Strategy at Optimizely shared insights on how we can reduce risk and fail faster by building experimentation into the product development lifecycle. Watch the video in full, or read on for his key points.
The PM Capsule Wardrobe (a growth playbook) by Sharon Anne Kean
Product Lifecycle Management – Beyond the Early Adopter