The month of February is all about settling into the year ahead after the January blues. In February, we published a range of content on Mind the Product to help you do exactly that, from Product Strategy to keeping you informed of what was happening in the technology space. Curious to see what captured the
It’s a cry you hear from product leaders all over Europe – product people need to improve their commercial skills. They should be able to understand and navigate the business, financial, and market dynamics of a company’s success so that they can make decisions to maximise revenue, profitability, and market growth all the while aligning
Topic Hub
How product marketing managers and product managers can collaborate
Designing a successful product marketing strategy
12 ways to reduce customer churn
5 Product Positioning Mistakes to Absolutely Avoid
How to Build a Killer Product Microsite
Product Positioning by April Dunford
Using Data to Build a Brand, by Abba Newberry
Bringing Product and Marketing Teams Together By Kathryn Corrick and Frank Wales
How YouTube can be Used as a Servant to Your Product By Lei Shei
Using the 3 T’s to Curate a Customer First Culture by Shyna Zhang
Popular Misconceptions of the Product Craft by Sherif Mansour
Turn Your Release Notes Into a Content Marketing Machine