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Mind the Product

Product Management

Sunday Rewind: Whose job is it anyway? The rise of Product Ops and why it deserves to be an independent function

Guest Post

Creating metrics that matter

B2B product management

Artificial Intelligence (AI) & Machine Learning (ML)

Building Product Teams

Business Strategy

Data Driven Product Management

Digital Transformation

Diversity and Inclusion

Minimum Viable Product

OKRs

Prioritisation

Product Design

Product Research

Product Development Process

Product Ethics

Product Discovery

Product Leadership

Product Management Career

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Stakeholder Management

🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

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Martin Eriksson has 25+ years experience building world-class online products in both corporate and start-up environments for global brands such as Monster, Financial Times, Huddle, and Covestor. He is the Founder of ProductTank, the Co-Founder and Curator of Mind the Product, and a Product Partner at leading venture capital fund EQT Ventures. He is also the author of the best-seller <em>Product Leadership, How Top Product Leaders Launch Great Products and Build Successful Teams</em> (O'Reilly, 2017).

Martin Eriksson

<p>Mind the Product returns to Davies Symphony Hall in San Francisco on July 16-17 and promises to be one of our best product conferences yet, with a leadership forum, more workshops, more networking events around the conference, and more fun than ever before. As always the core of the conference is our line-up of amazing speakers, and the insights and stories they bring to the conference is what starts all those conversations. So I&#8217;m beyond excited to announce our speakers for #mtpcon SF:</p>
<p><img loading="lazy" decoding="async" class="aligncenter size-large wp-image-12829" src="https://www.mindtheproduct.com/wp-content/uploads/2018/03/mtpcon-SF-from-stage-1024x683.jpg" alt="#mtpcon SF from stage" width="1024" height="683" srcset="https://www.mindtheproduct.com/wp-content/uploads/2018/03/mtpcon-SF-from-stage-1024x683.jpg 1024w, https://www.mindtheproduct.com/wp-content/uploads/2018/03/mtpcon-SF-from-stage-300x200.jpg 300w, https://www.mindtheproduct.com/wp-content/uploads/2018/03/mtpcon-SF-from-stage-768x512.jpg 768w, https://www.mindtheproduct.com/wp-content/uploads/2018/03/mtpcon-SF-from-stage.jpg 2048w" sizes="(max-width: 1024px) 100vw, 1024px" /></p>
<h2>The Speakers</h2>
<p><img decoding="async" style="width: 200px;float: right;margin-left: 10px;-webkit-border-radius: 50%;-moz-border-radius: 50%;border-radius: 50%;border: 8px solid rgba(98, 173, 236, 0.3);padding: 0;" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/05/Sarah-Tavel.jpg" alt="Sarah Tavel"></p>
<h3>Sarah Tavel, General Partner at Benchmark</h3>
<p>At Benchmark, Sarah invests in consumer businesses and the consumerization of IT. Prior to Benchmark, Sarah was a Partner at Greylock Partners, and a Product Lead for search, recommendations, machine vision, and pin quality at Pinterest. As one of the first 35 employees, her first order of business was to launch Pinterest internationally and close the Series C financing. Sarah then moved into product, becoming Pinterest’s founding PM for search and discovery, and launching Pinterest’s first search and recommendations features. She also led three acquisitions as she helped the company scale through a period of hyper-growth.</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);padding: 0;" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/05/Brant-Cooper.jpg" alt="Brant Cooper" /></p>
<h3>Brant Cooper, Co-Founder of Moves the Needle</h3>
<p>Brant Cooper helps organizations big and small innovate. He is the co-author of the New York Times bestseller, The Lean Entrepreneur and has over 20 years experience helping companies bring high-growth products to market. His startup career includes Tumbleweed, Timestamp, WildPackets, inCode, and many others.  He has experienced IPO, acquisition, rapid growth, and crushing failure. Brant previously authored The Entrepreneur&#8217;s Guide to Customer Development, the first purpose-written book to discuss Lean Startup and Customer Development concepts and he is the Co-Founder of Moves the Needle, which has advised the innovation practices of such leading companies as GE, Intuit, Capital One, ING and Cisco.</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);padding: 0;" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/05/C-Todd-Lombardo.jpg" alt="C Todd Lombardo" /></p>
<h3>C. Todd Lombardo, Co-Author of Roadmaps Relaunched</h3>
<p>C. Todd has been tinkering and doodling since he was four years old. Originally trained as a scientist, he’s had job titles ranging from scientist, to engineer, to product manager, to designer, and even professor. He has recently served as the Head of Product &#038; Experience at Workbar, Chief Design Strategist at Fresh Tilled Soil, and Innovation Architect at Constant Contact. He also serves on the adjunct faculty at IE Business School in Madrid, as well as Maryland Institute College of Art (MICA). He is the co-author of both Design Sprint (O&#8217;Reilly, 2015) and Product Roadmaps Relaunched (O&#8217;Reilly, 2017).</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);padding: 0;" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/05/Tom-Coates.jpg" alt="Tom Coates" /></p>
<h3>Tom Coates, Co-Founder of Thington</h3>
<p>Tom is the co-founder of Thington, a concierge for your smart home or office, which was recently acquired by Eero. Previously he was the Head of Product for the Yahoo incubator Brickhouse where he developed the pioneering location sharing project Fire Eagle. He’s also run a small R&#038;D group at the BBC and developed products for UpMyStreet, Time Out, Jawbone, Nokia and many others.</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);padding: 0;" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/03/Christina-Wodtke.jpg" alt="Christina Wodtke" /></p>
<h3>Christina Wodtke, Author and Lecturer</h3>
<p>Christina has helped to grow companies like LinkedIn, Yahoo, Zynga, and the New York Times, as well as numerous startups throughout Silicon Valley. She&#8217;s the author of the business-fable book <em>Radical Focus</em>, a book which uses the power of story to build a new approach to OKRs, as well as the author of <em>Information Architecture: Blueprints for the Web</em>, <em>Pencil Me In</em>, and the upcoming <em>Continuous Feedback</em>. Christina currently teaches at Stanford on the HCI program in Computer Science. She speaks worldwide about humanity, teamwork, and the journey to excellence.</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);padding: 0;" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/03/Leisa-Reichelt.jpg" alt="Leisa Reichelt" /></p>
<h3>Leisa Reichelt, Head of Research and Insights at Atlassian</h3>
<p>Leisa is responsible for building a better understanding of users and customers at Atlassian. Before that she built and led teams who transformed public services with user-centred service design at the Australian government and the UK Government&#8217;s Government Digital Service (GOV.UK). Before joining the public sector she was a freelance consultant and has worked with clients including Virgin Atlantic, BBC, SonyBMG, HSBC, The Economist, Drupal and the University of Surrey. Leisa tweets at @leisa and occasionally blogs at disambiguity.com.</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);padding: 0;" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/03/Cindy-Alvarez.jpg" alt="Cindy Alvarez" /></p>
<h3>Cindy Alvarez, Author and Principle Researcher at Microsoft</h3>
<p>Cindy is the author of <em>Lean Customer Development: How to Build Products Your Customers Will Buy</em>. She is also a principal design researcher for Microsoft&#8217;s Cloud &amp; Enterprise division, after spending over a decade leading interaction design, product management, and research for startups including Yodlee, Loomia, Kiss Metrics and Yammer.</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);padding: 0;" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/03/Nir-Eyal.jpg" alt="Nir Eyal" /></p>
<h3>Nir Eyal, Author and Investor</h3>
<p>Nir founded two tech companies and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book <em>Hooked: How to Build Habit-Forming Products</em>. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Refresh.io (acquired by LinkedIn), Worklife (acquired by Cisco), Eventbrite, Product Hunt, Marco Polo, Presence Learning, 7 Cups, Pana, Kahoot!, Byte Foods, Anchor.fm, and Symphony Commerce.</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);padding: 0;" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2017/02/Mariah-Hay.jpg" alt="Mariah Hay" /></p>
<h3>Mariah Hay, VP Product at Pluralsight</h3>
<p>Mariah leads eight cross functional domestic and international product teams at Pluralsight. Under her leadership Pluralsight successfully launched its technology learning platform which today serves more than 40% of Fortune 500 companies which has led to a recent IPO. Mariah has spent her career teaching and advocating human-centered design. In 2017 she was awarded the Excellence in Product award by the Women Tech Council for her outstanding product leadership and success in promoting practices coupled with organizational and philosophy design for measurable business impact. Before Pluralsight, Mariah served as the Director of User Experience for Universal Mind, one of the largest independent digital agencies in North America and lead all user experience for AMC Health. Prior to that, Mariah served as a professor at Savannah College of Art and Design where she developed and directed graduate coursework focused on interdisciplinary collaboration.</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);padding: 0;" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/03/Dan-Olsen.jpg" alt="Dan Olsen" /></p>
<h3>Dan Olsen, Author and Consultant</h3>
<p>Dan wrote the bestseller <em>The Lean Product Playbook</em> and he works with CEOs and product leaders to help them build great products and strong product teams, often as interim VP of Product. Prior to consulting he worked at Intuit, where he led the Quicken product team to record sales and profit. He also led product management at social networking pioneer Friendster, and was the cofounder and CEO of YourVersion, a TechCrunch award-winning personalized news startup. Dan began his career designing nuclear-powered submarines.</p>
<h2>Get your tickets</h2>
<p>Don&#8217;t miss out on these amazing speakers and so much more, from side-events to networking and our epic after-party &#8211; get your tickets today!</p>
<p><a class="btn btn-primary" href="https://www.eventbrite.com/e/mind-the-product-san-francisco-2018-tickets-40840265333">Conference Tickets</a></p>
<p><span id="leadership">And if you want a product management deep-dive the day before the conference, our workshops are sold out but you can still apply to join our leadership forum!</span></p>
<h2>Leadership Forum</h2>
<p>We&#8217;re thrilled to announce our first three speakers for the pre-conference Product Leadership Forum &#8211; make sure to <a href="https://www.eventbrite.com/e/mind-the-product-san-francisco-2018-leadership-forum-tickets-43307799795" rel="noopener" target="_blank">apply for a ticket now</a> so you don&#8217;t miss out!</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/05/Bradley-Horowitz.jpg" alt="Bradley Horowitz" /></p>
<h3>Bradley Horowitz, VP Product at Google</h3>
<p>Bradley Horowitz has led many of Google’s largest consumer applications including Gmail, Google Drive and Docs, Google News and Google Photos. He’s also led Google for Entrepreneurs and Area 120, a startup incubator within Google that builds off of the company’s long-standing tradition of employee-sourced innovation. Before joining Google in February 2008, Horowitz was Yahoo’s Vice President of Advanced Development where he drove the acquisition of Flickr, and launched the Brickhouse incubator which developed new products like Yahoo! Pipes. Previously, he was co-founder and CTO of Virage, where he oversaw the technical direction of the company from its founding through to its NASDAQ IPO.</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/05/Stephanie-Hannon.jpg" alt="Stephanie Hannon" /></p>
<h3>Stephanie Hannon, CPO at Strava</h3>
<p>Stephanie Hannon recently joined Strava as Chief Product Officer after serving as the CTO of Hillary Clinton’s 2016 presidential campaign where she was the first woman to hold the title of CTO on a major presidential campaign. Before that she was Google’s Director of Product Management for Civic Innovation and Social Impact, where her focus was on building tools to help communities respond to natural disasters as well as producing and sharing transparent election results. She has previously led product at Facebook, Eventbrite, and for Google Wave and Google Maps.</p>
<p><img decoding="async" style="width: 200px; float: right; margin-left: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);" src="http://mtpcon.com/sf/wp-content/uploads/sites/6/2018/05/Kate-Leto.jpg" alt="Kate Leto" /></p>
<h3>Kate Leto, Product Coach</h3>
<p>Kate has more than 20 years product management, leadership and marketing experience with the likes of Yahoo! (Sunnyvale and London) and MOO.COM (London). Since 2011 she’s been a strategic product consultant, leading organisational design and transformation initiatives across finance, government, travel, e-commerce, and not-for-profit sectors. Her blog Product EQ is dedicated to the practice of cultivating emotional intelligence in product management and organisational transformations.</p>
<p><a class="btn btn-primary" href="https://www.eventbrite.com/e/mind-the-product-san-francisco-2018-leadership-forum-tickets-43307799795?ref=ebtn">Apply to the Leadership Forum</a></p>
<p>See you in July!</p>

core/freeform

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