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Mind the Product

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Creating metrics that matter

A case study: Launching a product process in a project-based company

B2B product management

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Louron serves as the Editor at Mind the Product, bringing nearly a decade of experience in editorial positions across business and technology publications. For any editorial inquiries, you can connect with him on LinkedIn or Twitter.

Louron Pratt

<div id="buzzsprout-player-14404866"></div>
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In this episode, we cover
0:00 Good messaging for business growth 
14:37 The importance of effective messaging 
27:28 Messaging hub for brand communication
Features Links:<span style="background-color: var(--bs-body-bg); color: var(--bs-body-color); font-family: var(--bs-body-font-family); font-size: var(--bs-body-font-size); font-weight: var(--bs-body-font-weight); text-align: var(--bs-body-text-align);"> Follow Diane on <a style="background-color: var(--bs-body-bg); font-family: var(--bs-body-font-family); font-size: var(--bs-body-font-size); font-weight: var(--bs-body-font-weight); text-align: var(--bs-body-text-align);" href="https://www.linkedin.com/in/dianewiredu/" target="_blank" rel="noopener">LinkedIn</a><span style="background-color: var(--bs-body-bg); color: var(--bs-body-color); font-family: var(--bs-body-font-family); font-size: var(--bs-body-font-size); font-weight: var(--bs-body-font-weight); text-align: var(--bs-body-text-align);"> | <a style="background-color: var(--bs-body-bg); font-family: var(--bs-body-font-family); font-size: var(--bs-body-font-size); font-weight: var(--bs-body-font-weight); text-align: var(--bs-body-text-align);" href="https://www.lionwords.com/" target="_blank" rel="noopener">Lion Words</a><span style="background-color: var(--bs-body-bg); color: var(--bs-body-color); font-family: var(--bs-body-font-family); font-size: var(--bs-body-font-size); font-weight: var(--bs-body-font-weight); text-align: var(--bs-body-text-align);"> | Product Messaging <a style="background-color: var(--bs-body-bg); font-family: var(--bs-body-font-family); font-size: var(--bs-body-font-size); font-weight: var(--bs-body-font-weight); text-align: var(--bs-body-text-align);" href="https://www.productmarketingalliance.com/your-guide-to-messaging/" target="_blank" rel="noopener">feature</a><span style="background-color: var(--bs-body-bg); color: var(--bs-body-color); font-family: var(--bs-body-font-family); font-size: var(--bs-body-font-size); font-weight: var(--bs-body-font-weight); text-align: var(--bs-body-text-align);"> at PMA
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Everything you need to know about product messaging — Diane Wiredu (Messaging strategist, B2B, SaaS)

Everything you need to know about product messaging — Diane Wiredu (Messaging strategist, B2B, SaaS)

Louron Pratt

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