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Mind the Product

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Should you specialize or stay versatile in product?

Product Management

Sunday Rewind: Whose job is it anyway? The rise of Product Ops and why it deserves to be an independent function

B2B product management

Artificial Intelligence (AI) & Machine Learning (ML)

Building Product Teams

Business Strategy

Data Driven Product Management

Digital Transformation

Diversity and Inclusion

Minimum Viable Product

OKRs

Prioritisation

Product Design

Product Research

Product Development Process

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Product Leadership

Product Management Career

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Stakeholder Management

🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

How much are product managers getting paid in 2024?

Leading product ops at Delivery Hero with Koen Dubelaar

Connecting fans to creators at Spotify (Dariusz Dziuk, Product Lead, Spotify)

“You’re not as competent as you think” 5 lessons from Ken Chin on navigating a product career (CPO, Spark Networks)

Everything wrong with the product management job market. And how to fix it

Andres is a freelance writer and digital marketer with a background in engineering and a keen interest in the latest technology advancements. He currently helps tech companies and startups tell their stories by turning their complex ideas into easy to understand material. You can reach out to him on LinkedIn

Andres Phillips

<p>In this talk at <a href="https://www.mindtheproduct.com/producttank/" target="_blank" rel="noopener noreferrer">ProductTank</a> London, get set for a giggle as Sophie Deen, CEO of <a href="https://brightlittlelabs.org/" target="_blank" rel="noopener noreferrer">Bright Little Labs</a>, heartwarmingly takes us through her journey of building a product to help introduce computer science to children in the UK.</p>
<p>She covers:</p>
<ul>
<li>Using mainstream entertainment to teach kids</li>
<li>Building a product in a reactive way</li>
</ul>
<p>Watch the video to see Sophie’s talk in full. Or read on for an overview of her key points.</p>
<h2>Teaching kids with entertainment</h2>
<p>Sophie begins by explaining that mainstream entertainment has been scientifically proven to help preschoolers improve their skills in reading and writing. She also states that as the world around us continues to change, and with many jobs set to be lost to automation, it is important for children today, to learn how to use technology from an early age. As a result, it is our responsibility to not only use technology as a tool but look around us and see the impact it is having.</p>
<p>The problem is, she says, that world is made up of people from a variety of different backgrounds and ethnicities which isn’t always adequately reflected in the media. Sophie talks us through how she recognized this and sought to create a product that better reflects the world around for kids.</p>
<h2>Building products &#8211; the reactive way</h2>
<p>Sophie explains that her journey began because was simply passionate about kids learning digital skills and asking questions about the systems that society had built. She sought to use mainstream media as a means of doing that. In creating a cartoon &#8211; <a href="https://www.detectivedot.org/pages/our-mission" target="_blank" rel="noopener noreferrer">Detective Dot</a> &#8211; and trying to get this story published she underwent a journey in product management.</p>
<h2>From an idea to investment</h2>
<p>From launching a <a href="https://www.kickstarter.com/" target="_blank" rel="noopener noreferrer">Kickstarter</a> to learning about self-publishing and lead capturing. She took her product from cartoon idea to a website to receiving VC investment. Along the way, the website underwent various iterations and today they also have an app and more products. Sophie describes herself as a reactive product manager, having simply reacted to things as they happened rather than attempting to follow a specific roadmap.</p>
<p>The key takeaways from her talk are that the product management framework can be applied to almost anything, including building a brand. Sometimes, the brand is the product.</p>

core/freeform

Reduce risk, fail faster: Experimenting across the product development lifecycle

Experiment like a boss by Merissa Silk

How to find out what your customers want by Janet Bumpas

Why does my product suck? by Jen Dante

Driving customer adoption and retention as a product manager by Karen Adie

Mastering the art of the big bet by Alice Newton Rex

The magic of thinking big by Lenny Rachitsky

Making magic with balanced teams by Becki Hyde

Tools for agile product teams by Gavan Moule

Building Products for Bharat by Arpit Maheshwari and Smriti Pant

Haters, Our Product is Physical and Digital by Sophie Deen

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