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Mind the Product

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Creating metrics that matter

A case study: Launching a product process in a project-based company

B2B product management

Artificial Intelligence (AI) & Machine Learning (ML)

Building Product Teams

Business Strategy

Data Driven Product Management

Digital Transformation

Diversity and Inclusion

Minimum Viable Product

OKRs

Prioritisation

Product Design

Product Research

Product Development Process

Product Ethics

Product Discovery

Product Leadership

Product Management Career

Product Strategy

Stakeholder Management

🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

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Martin Eriksson has 25+ years experience building world-class online products in both corporate and start-up environments for global brands such as Monster, Financial Times, Huddle, and Covestor. He is the Founder of ProductTank, the Co-Founder and Curator of Mind the Product, and a Product Partner at leading venture capital fund EQT Ventures. He is also the author of the best-seller <em>Product Leadership, How Top Product Leaders Launch Great Products and Build Successful Teams</em> (O'Reilly, 2017).

Martin Eriksson

<p>Based on your feedback, we&#8217;ve added a day of hands-on learning to the product event of the year &#8211; <a href="http://conference.mindtheproduct.com/" target="_blank">Mind the Product 2014</a>. These workshops will be held on Thursday, September 11 &#8211; the day before the conference &#8211; at a dedicated venue on Hatton Garden in London.</p>
<p>We&#8217;ve lined up four amazing half-day workshops and we&#8217;re keeping them small with a maximum of 30 attendees per room. They&#8217;ll be repeated morning and afternoon but this still means tickets are extremely limited! </p>
<p><strong><a href=" https://mtpworkshops2014.eventbrite.co.uk" target="_blank">Get your tickets</a> for the workshop now!</strong></p>
<p>Your workshop ticket is for a full day and will give you <strong>a choice of two of these four great workshops</strong>:</p>
<h4>Product Roadmapping with Roman Pichler</h4>
<p><img decoding="async" src="http://conference.mindtheproduct.com/wp-content/uploads/2014/06/roman-pichler.jpg" style="width: 140px; float: right; margin-right: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);"><a href="https://twitter.com/romanpichler" title="Roman Pichler on Twitter">Roman Pichler</a> is an agile product management expert. He has more than 10 years experience in training and coaching product managers and product owners, and a long track record in helping companies apply agile practices to achieve business success. Roman is the author of “Agile Product Management with Scrum”. He has created several product management tools including the GO Product Roadmap, and he writes a popular product management blog.</p>
<h4>Agile Product Development with Gabrielle Benefield</h4>
<p><img decoding="async" src="http://conference.mindtheproduct.com/wp-content/uploads/2014/06/gabrielle-benefield.jpg" style="width: 140px; float: right; margin-right: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);"><a href="https://twitter.com/gbenefield" title="Gabrielle Benefield on Twitter">Gabrielle Benefield</a> is an author, speaker and advisor specialising in Agile and Lean product strategy and innovation. She is the founder of consultancy Evolve Beyond and has led major Product, design, and technology divisions. She used Agile and Lean methods to take a startup to successful IPO, then led one of the largest Agile enterprise transformations at Yahoo! scaling up to 250+ teams in the US, India, Europe, and Asia. Gabrielle founded the Scrum Foundation in 2009 with Jeff Sutherland, the inventor of Scrum, and other leading Agile thought leaders, to promote enterprise Agile practices within enterprise, and she is an author of the Scrum Primer, one of the most downloaded guides to Scrum.</p>
<h4>Analytics and Testing with Craig Sullivan</h4>
<p><img decoding="async" src="http://conference.mindtheproduct.com/wp-content/uploads/2014/06/craig-sullivan.jpg" style="width: 140px; float: right; margin-right: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);"><a href="https://twitter.com/OptimiseOrDie" title="Craig Sullivan on Twitter">Craig Sullivan</a> is user experience champion with a wealth of experience in data driven conversion optimisation, analytics and multivariate testing. At Belron he improved conversion rates by over 40% by running 28 million tests in over 25 countries and 13 languages. He has led usability and commercial projects at LoveFilm, John Lewis and Price Waterhouse Coopers. Craig is currently consulting for several brands on conversion and site optimisation and tweets as <a href="http://twitter.com/optimiseordie" title="Craig Sullivan on Twitter">@OptimiseOrDie</a>.</p>
<h4>Lean UX with Martina Schell</h4>
<p><img decoding="async" src="http://conference.mindtheproduct.com/wp-content/uploads/2014/06/martina-schell.jpg" style="width: 140px; float: right; margin-right: 10px; -webkit-border-radius: 50%; -moz-border-radius: 50%; border-radius: 50%; border: 8px solid rgba(98, 173, 236, 0.3);"><a href="https://twitter.com/polaroidgrrl" title="Martina Schell on Twitter">Martina Schell</a> is a digital product and service designer who specialises in user-centered design, experience strategy and qualitative design research. She has over 15 years experience in interactivity for web, desktop and devices and currently manages design for Pivotal Labs in their London office. Martina co-founded UX Tuesday and mentors at Seedcamp and Lean Startup Machine to bring UX expertise to startups. She serves on the UK UXPA board, and regularly organises and speaks at events.</p>
<h4>Workshop tickets do not include conference access &#8211; or vice versa!</h4>
<p><strong><a href="https://mtpworkshops2014.eventbrite.co.uk">Get your workshop tickets now</a></strong> for only £499. There are only 120 workshop tickets available so act fast!</p>
<p>If you haven&#8217;t gotten your conference ticket yet, <a href="http://mindtheproduct2014.eventbrite.com/" title="Mind the Product 2014 tickets">why wait</a>? See full details about the conference at <a href="http://conference.mindtheproduct.com" title="Mind the Product Conference">http://conference.mindtheproduct.com</a>.</p>

core/freeform

Product Management Conference

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Mind the Product 2014 workshops

Martin Eriksson

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