This Sunday, we’re back in 2018, and this post from Kristen Berman: Good Behavioral Product Manager, Bad Behavioral Product Manager.
In it, Kristen considers what takes a product manager from good to great by introducing the idea of a behavioral product manager (BPM) – one who integrates the science and methods of behavioral science into product design. Dig in to explore the traits of good BPMs and bad BPMs.
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Read Good Behavioral Product Manager, Bad Behavioral Product Manager, and discover more from our Sunday Rewind content series.
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