post

Footer About

Footer Contribute

Footer Get Involved

Footer Links

Mind the Product

mission statement

Deep dive: Crafting your product vision and mission

Podcast

Connecting fans to creators at Spotify (Dariusz Dziuk, Product Lead, Spotify)

B2B product management

Artificial Intelligence (AI) & Machine Learning (ML)

Building Product Teams

Business Strategy

Data Driven Product Management

Digital Transformation

Diversity and Inclusion

Minimum Viable Product

OKRs

Prioritisation

Product Design

Product Research

Product Development Process

Product Ethics

Product Discovery

Product Leadership

Product Management Career

Product Strategy

Stakeholder Management

🌎 <a href="https://www.mindtheproduct.com/world-product-day/" style="color:#FFFFFF;text-decoration:underline;">Happy World Product Day!</a> Be sure to celebrate product, yourself, and your peers today! 🎉

Join us at #mtpcon London in 2025 – mark your calendars

How Google makes AI work at Enterprise scale – Miku Jha (Director, AI/ML and Generative AI, Google Cloud)

5 ways to invent and simplify as an AI/ML product manager

Why teams often struggle with OKRs: A conversation with Jeff Gothelf

Building your own user experience and software stack: This week’s product news

Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

<a href="https://nz.linkedin.com/in/peter-fletcher-dobson-545a845" target="_blank" rel="noopener">Peter Fletcher-Dobson</a> begins his talk by saying that people will forget what you said and did, but they will never forget how you made them feel. Stories allow you to achieve your mission as a product manager by inspiring those around you.
He offers a five-step process that turns strategy into a story that can be relayed back to your stakeholders or your team:
<ul>
<li>Reflection: Where we are today</li>
<li>Ambition: The tomorrow we could have</li>
<li>Jeopardy: The challenge we must overcome – the need for action/change</li>
<li>Hope: The insight that gives us a way through</li>
<li>Solution: The idea</li>
</ul>
He says there are four key structural elements to a narrative:
<ul>
<li>It must be authentic, meaning that it should be truthful, credible, and provide vulnerability.</li>
<li>It must be relatable, meaning that there is a shared purpose, joint outcome, and something aspirational.</li>
<li>There should be a call to action. That can be mental, emotional, physical, or economic</li>
<li>There should be a counterpoint with opposing voices, resistance, and contrast.</li>
</ul>
Watch the original talk: <a href="https://www.mindtheproduct.com/storytelling-for-product-leaders-by-peter-fletcher-dobson/" target="_blank" rel="noopener">Storytelling for product leaders by Peter Fletcher-Dobson</a>

core/freeform

A year with ChatGPT and product innovation: Navigating the AI landscape

Mastering perspective – zoom in, zoom out as a product leader by Navya Rehani Gupta

Modern-day leadership by Janice Fraser

Master the art of leading through influence by Shyvee Shi

Is your innovation project on track? by Tendayi Viki

Finding your frosting as a product leader by Jeff Birkeland

Learnings from London: The secret sauce to hiring great product people by Kate Leto

Incomplete by design – Matt LeMay at MTP Engage Hamburg 2022

Learnings from London: Going from Meh to Awesome by Shiva Rajaraman

The art of product management with Ken Norton

SUNDAY REWIND: Storytelling for product leaders by Peter Fletcher-Dobson

ProductTank Abu Dhabi

ProductTank Helsinki

ProductTank Pune

ProductTank Kraków

ProductTank Cardiff

ProductTank Bangalore

ProductTank Mumbai

ProductTank Johannesburg

ProductTank Tauranga

ProductTank Bielefeld

ProductTank Auckland

ProductTank Vilnius

ProductTank Timisoara

ProductTank Stockholm

ProductTank München

ProductTank Düsseldorf

ProductTank Birmingham

ProductTank Norwich

ProductTank Heidelberg

ProductTank Malmö

ProductTank Amsterdam

ProductTank Barcelona

ProductTank Newcastle Upon Tyne

ProductTank London

ProductTank Curitiba

ProductTank Perth

ProductTank Málaga

ProductTank Buenos Aires

ProductTank Tokyo

ProductTank Braunschweig

ProductTank Edinburgh

ProductTank Pittsburgh

ProductTank Dubai

ProductTank Vienna

ProductTank Bristol

ProductTank Washington

ProductTank Valencia

ProductTank Raleigh

ProductTank Brno

ProductTank Paris

ProductTank Orlando

ProductTank Montréal

ProductTank Bangkok

ProductTank Hong Kong

ProductTank Charlotte

ProductTank Exeter

ProductTank Manchester

SUNDAY REWIND: Storytelling for product leaders by Peter Fletcher-Dobson

Eira Hayward

Read more

Comments