With a career founded in writing, I pivoted to Product, enjoying the challenges offered by managing diverse products while bringing clarity of communication to my work. I&#39;m passionate about seeing how fast the space is evolving, and always interested to be part of the conversation, whether as a contributor, or writer.

Jon Horvath

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Ed is a Product Manager at TheFoodMarket.com, an online marketplace helping indepdant food merchants reach a larger audience. Volunteering with MindTheProduct since 2012, Ed can be found assisting at numerous events, offering his insight around connecting technology, customers and business.

Edward Kendall

The Anatomy of a Pivot by Asha Haji

Tremis is a senior product manager with work experience in the United States, Europe, the United Kingdom, and an avid writer about topics related to product development. Tremis is also the Executive Editor for Product Coalition. To find out more, visit tremisskeete.co.uk.

Tremis Skeete

Business Model

Pivot Isn’t a 4-Letter Word – Sunil Parekh

Zack heads the Product Management department at UncommonGoods, an online retailer specializing in gifts and unique designs. Originally a robotics engineer, Zack combines advanced analytical skills with a deep understanding of the business developed through years he spent as an award-winning marketer. Driven by a deep empathy for his customers, Zack finds personal satisfaction in the ideation and development of products and features that please the customer while positively impacting the business. Zack lives in Brooklyn, where he enjoys biking, cooking, gardening, making art, and composing music.

Zack Notes

Customer Feedback

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Martin Eriksson has 25+ years experience building world-class online products in both corporate and start-up environments for global brands such as Monster, Financial Times, Huddle, and Covestor. He is the Founder of ProductTank, the Co-Founder and Curator of Mind the Product, and a Product Partner at leading venture capital fund EQT Ventures. He is also the author of the best-seller <em>Product Leadership, How Top Product Leaders Launch Great Products and Build Successful Teams</em> (O'Reilly, 2017).

Martin Eriksson

Ideo

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Eira is an editor for Mind the Product. She's been a business journalist, editor, and copywriter for longer than she cares to think about.

Eira Hayward

Pivot

The keys to a successful product pivot

Shubhi Nigam is a Senior Product Manager at Carta inc, where she builds products for early stage companies. Prior to her role at Carta, she was the co-founder of Insight Browser (YCW19). Shubhi is passionate about taking products from zero to one, early stage customer acquisition tactics, and continuous user discovery. Shubhi has been featured in Forbes, Tech Crunch, Authority Magazine &amp; more. She currently mentors early stage founders through accelerators such as Techstars, Founders Institute and AWS Impact accelerator.

Shubhi Nigam

To pivot or to not: a guide to executing a product pivot

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