Adam is the Co-founder of Rove, a B2B SaaS business transforming international trade for consumer brands. With over 15 years of experience in Product Management, he specialises in shaping product strategies and scaling teams to deliver impactful results. As a Fractional CPO and Advisor, Adam works with businesses to unlock growth through strong product leadership and emerging technologies. A Mind the Product trainer for the past 7 years, he has coached product leaders and managers across the UK, Europe, and the US, helping product people build products customers love.