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Podcast
MAY 29, 2024

What organisations get wrong about market expansion – Chui Chui Tan (Growth and Strategy expert)

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Join us on this week's podcast as we explore international product growth with Chui Chui Tan of Beyō Global, an expert in culturalisation. Discover how she helps businesses thrive in new markets by understanding cultural nuances and values. From her user experience roots to her role as a global consultant, Chui Chui highlights the importance of cultural intelligence in product development and international strategy, offering tips even small enterprises can use for growth.

Featured Links: Follow Chui Chui on LinkedIn | Beyō GlobalBuy Chui Chui's book 'Research for Global Growth - Strategies and Guidelines for Cross-Cultural Insights'

Podcast

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How CX works with Product at Ikea – Hanneke Hoogewerf (Sr Strategic Experience Designer, IKEA)

How to prioritise your work for impact- Nacho Bassino (Product Leadership Coach)

How Google makes AI work at Enterprise scale – Miku Jha (Director, AI/ML and Generative AI, Google Cloud)

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How to achieve better results by changing your mindset – Connor Joyce (Senior User Researcher, Microsoft)

Product-led growth in action – Partho Ghosh (VP of Product, Uberall)

Using AI in healthcare products – Tetiana Telenczak (Head of Product, Merck Group)

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What organisations get wrong about market expansion – Chui Chui Tan (Growth and Strategy expert)

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